We are currently witnessing twitter overtake sports media. Athletes, journalists and media outlets almost all have twitter handles. It is interesting to see the way each sports personality uses their twitter account. Some use it to interact with their fans. Some use it to break sports news. Some use it to give play-by-play announcements of live games. Some do all of the above. And then there are some, who go above and beyond the status quo. The person that comes to mind is Jay Bilas (@JayBilas).
Bilas is an ESPN analyst who has 640.5K followers on twitter. If you are not following him, you need to be. Every morning you can expect a Young Jeezy lyric followed by Bilas’ signature slogan “I gotta go to work.” It’s the perfect tweet to get your day started off right. He also provides insightful tweets about sports, specifically on his specialty: college basketball.
Bilas is an ESPN analyst who has 640.5K followers on twitter. If you are not following him, you need to be. Every morning you can expect a Young Jeezy lyric followed by Bilas’ signature slogan “I gotta go to work.” It’s the perfect tweet to get your day started off right. He also provides insightful tweets about sports, specifically on his specialty: college basketball.
However, that’s not the sole reason why Bilas is going above and beyond on his twitter account. The practicing lawyer took his knowledge of sports and law to publicly out the NCAA for profiting from jerseys marketed under college athlete’s names. He brilliantly embarrassed the NCAA simply by using twitter.